To start with, I would like to say that packaging and branding development is extremely important. The reasons are because when the customer is looking at the package and likes it he probably will buy more. In case the packaging is very eye-catching and creative there will be a higher probability that this product will be sold as fast as possible. In addition to this, I made a wide range of different packaging ideas.

From my point of view, one of the most crucial things is to put the logo on every packaging object. This is very important because we should catch the attention of our potential customer. On this slide (this is my final outcome), it is clearly seen that I’ve made the paper bags, gift card, beauty boxes and the “thank you” cards.

This is my beauty brand logo that I have put on every item that we sell. From my perspective, it is very stylish and translates the whole idea of the brand. I was in love to make the branding especially the thank you cards. It was a very gripping process to choose the right font, the right colour palette, etc. Moreover, I think that it will be a great present to your friend if you will get him/her our gift card that gives an opportunity to create your own cosmetic product according to your hobbies/interests. Or the second option is to get an anti-ageing set for free. I personally had been very happy if someone will get me such a present.